Researched
Every article draws on primary sources, product specifications, and direct input from ABI's design and product teams.
- BATHROOM TAPWARE
- BATHROOM TILES
- BASINS
- BATHROOM VANITY UNITS
- SHOWERS
- BATHS
- TOILETS
- MIRRORS
- BATHROOM WASTES
- BATHROOM ACCESSORIES
- TOILET ACCESSORIES
- ACCESSIBLE BATHROOM
- AMBULANT BATHROOM
- ASSISTED LIVING BATHROOM
- SHOP ALL BATHROOM
- COMMERCIAL BATHROOM
- BATHROOM INSPIRATION
- PROJECT GALLERY
- TILE CALCULATOR
- RENOVATION CALCULATOR
- MOODBOARD BUILDER
- SHOP THE LOOK
- BIM LIBRARY
Ravenna Travertine Inverted Finger Mosaic Tile
European Oak Engineered Timber Flooring
Namika Reeded
Nelios Concrete Wall Hung Basin
Avi Pop-Up Waste
Ziggy Adjustable Cabinetry Pull
Asher In-Wall Toilet
Zalo Double Kitchen Sink
Ukiyo Acrylic Freestanding Bath
Arch Wall Mirror LED
Kairi Curved Fluted Vanity
Aliro Collection
Elysian Double Towel Rail
New Arrivals
Samples
Sale
Gifts
Antique
Aliro
Elysian
Nesso
Kingsley
Namika Collection
Milani
Sensor
Sola Outdoor
View All
Colour Samples
Brushed Brass
Brushed Nickel
Brushed Copper
Brushed Gunmetal
Stainless Steel
Matte Black
White
Chrome
Colour Samples
Antique Brass
A warm golden finish with enduring elegance, available in Tumbled Aged Brass and Antique Aurum.Â
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- Kitchen
- Bathroom
- Laundry
- Outdoor
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COLOUR SAMPLES
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BRUSHED BRASS
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BRUSHED NICKEL
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BRUSHED COPPER
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BRUSHED GUNMETAL
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STAINLESS STEEL
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MATTE BLACK
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WHITE
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CHROME
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Antique Finishes
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Tile Colours
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WHITE TILES
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BLACK TILES
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GREY TILES
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BEIGE TILES
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GREEN TILES
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ORANGE TILES
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YELLOW TILES
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PINK TILES
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RED TILES
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BLUE TILES
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Commercial
Holly Johnson
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Based
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Experience
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At ABI Since
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Articles Published
About the Writer
About Holly.
Holly Johnson is a copywriter and journalist with nine years of experience spanning business, design, lifestyle, and brand communications. She began her career at The CEO Magazine, Australia’s leading publication for senior executives, where she produced business, technology, travel, and lifestyle features while interviewing founders, innovators, and corporate leaders from around the world.
She later moved into marketing and communications roles with Amazonia Group and Mulpha International, leading copywriting across digital campaigns, email marketing, social media, packaging, and brand messaging. During this time, she developed a strong ability to translate complex products and ideas into clear, engaging content that resonates with real audiences. Holly holds dual Bachelor’s Degrees in Journalism and Communications.
Today, as a Copywriter at ABI Interiors, Holly writes across interior design, renovations, project features, and product guides for the brand’s online publication, The Interior Edit, across Australia, New Zealand, and the UK. Passionate about brand storytelling and thoughtful home design, she creates content that helps consumers confidently shape spaces that feel personal and enduring. With a strong creative and editorial mindset, she ensures every piece of content across ABI’s platforms remains aligned with the brand’s voice, combining engaging storytelling with expert-led insight.
Credentials & Experience
9 years of experience.
Editorial craft, reviewed by named ABI experts.
64
Articles Published
2
Years at ABI
Education
2016
Bachelor of Journalism
2016
Bachelor of Communications, Major in Public Relations
Role & Tenure
2024
Copywriter, ABI Interiors
Crafting marketing copy for ABI Interiors, writing blogs for the brand’s online publication, The Interior Edit, covering topics including interior design, renovations, lifestyle, project features, and product guides. Collaborating closely with Product, Brand, and Digital teams.
2023 – 2024
Marketing Coordinator, Mulpha International
Crafted print and digital copy and coordinated marketing campaigns across the Sanctuary Cove precinct, Sanctuary Cove Country Club and Sanctuary Cove Developments, shaping consistent brand messaging for one of Australia's premier residential and lifestyle destinations.
2020 – 2023
Marketing & Innovation Executive, Amazonia Group
Produced packaging, web, EDM, blog, advertising, and social media content across Amazonia, Raw, and RawFIT within the health and nutrition space, while supporting product marketing, innovation initiatives, and the execution of integrated marketing campaigns across the group’s digital platforms.
2017 – 2020
Digital Content Producer, The CEO Magazine
Produced business, technology, news, events, travel, and lifestyle content across multiple digital platforms and the print magazine. Interviewed global CEOs, founders, and business leaders, developing a strong understanding of leadership, innovation, and the evolving global business landscape.
Topics Covered
What Holly writes about.
A selection of ABI Interiors' recent editorial features and media coverage.
Editorial Standards
Researched, reviewed, and updated as standards evolve.
Every article is produced within a clear editorial framework designed to uphold accuracy, transparency, and accountability.
Expert Reviewed
Technical and design content is reviewed by named ABI experts before publication to ensure accuracy and accountability.
Kept Current
Articles are revisited and updated as products, standards, and regulations change so guidance stays reliable over time.
Connect
Reach Holly directly.
For editorial enquiries, source pitches, or to suggest a customer project worth writing about.
